Interest in WOM is building and there is a real hunger for research, thinking and case studies around the most effective and influential WOM approaches, tactics and tools. Events are a core part of our strategy, helping members transfer theory into practice, stay on top of global WOM evolutions, and discuss and debate the work and direction of the industry.
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Events for
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WOMMA UK events are free, although members receive priority booking. If non-members attend more than two events we ask them to commit to becoming part of WOMMA UK. We run two kinds of events throughout the year:
Our morning espresso briefings are informal sharing sessions focused on providing members with the latest case studies and best practice in word of mouth.
Thought Leadership Events look at international emerging trends, new ideas and breaking campaigns. Speakers are global leaders in WOM and past speakers include Robert East, Emanuel Rosen, Barak Libai and Martin Oetting.